Denver SEO Speaker will be conducting a workshop on SEO in Denver, Colorado, December 10th, 2009. The Colorado Defense Lawyers Association has asked me to do this SEO presentation for their attorneys.
In this workshop there wont be any magical formulas for showing up on the first page of a Google search. It will be stressing the importance of hard work and proven strategies to increase your Google presence in searches.
Some of the topics I will cover include:
Website optimization
Blogging
Social Media
How to Write for the Internet
Website Architecture
Website Navigation
Keywords and Phrases
The workshop will be limited to the first 15 to sign up and the meeting will start at 2pm and go until 4pm. The SEO workshop will be at The Bridge, in Park Meadows. You can reach Bo Donegan for more information and to sign up for the Denver SEO Workshop.
Sunday, November 29, 2009
Tuesday, November 24, 2009
Denver Colorado Ski Accident Lawyer
Colorado is home to some of the premier ski resorts in the world. This is the week of Thanksgiving and all of the major ski areas in Colorado are now open including Vail and Aspen Colorado ski areas. As I walked through Denver International airport today I could see the skiers flocking to the champagne powder of the Colorado ski slopes.
Many skiers have found throughout the years that there is more to worry about than inflicting injury on themselves; they are becoming acutely aware that they also need to look out for negligent skiers and faulty machinery at the ski resorts.
Many of Colorado's skiers are from out of state and if they are injured they quickly find out that they need the expertise of an experienced Colorado ski injury lawyer. Ski injury accidents have unique aspects to them and there is no substitute for experience. One of the main reasons is the fact that your case will almost always have to be prosecuted in Colorado's state or federal courts. The other important ingredient is an experienced ski injury lawyer and allow me to introduce you to Randy Kelly of the personal injury law firm of Irwin-Boesen.
Randy has been successfully litigating ski injury accidents in Colorado for over 20 years. He can quickly tell you if you have a case and ensure that you preserve your rights by acting quickly. Randy offers you a free initial consultation and can be reached in Denver, Colorado by calling 303-320-1911 or toll free at 800-964-1911
Many skiers have found throughout the years that there is more to worry about than inflicting injury on themselves; they are becoming acutely aware that they also need to look out for negligent skiers and faulty machinery at the ski resorts.
Many of Colorado's skiers are from out of state and if they are injured they quickly find out that they need the expertise of an experienced Colorado ski injury lawyer. Ski injury accidents have unique aspects to them and there is no substitute for experience. One of the main reasons is the fact that your case will almost always have to be prosecuted in Colorado's state or federal courts. The other important ingredient is an experienced ski injury lawyer and allow me to introduce you to Randy Kelly of the personal injury law firm of Irwin-Boesen.
Randy has been successfully litigating ski injury accidents in Colorado for over 20 years. He can quickly tell you if you have a case and ensure that you preserve your rights by acting quickly. Randy offers you a free initial consultation and can be reached in Denver, Colorado by calling 303-320-1911 or toll free at 800-964-1911
Wednesday, August 05, 2009
Denver Auto Repair
I was speaking to some Denver auto repair owners on Tuesday who specialize in Toyota and Lexus auto repair. Yes, even auto repair owners are interested in learning about search engine optimization (SEO) and how it can help them enhance their web presence. Our Denver SEO firm continues to see many small business owners migrate away from the Yellow Pages and stake their claim on the Internet.
There continues to be a great deal of confusion about what constitutes SEO and the delineation between SEO and pay per click. Many of the Denver auto repair dealers had participated in some pay per click programs-with mixed results. At the end of the day, they were most interested in how SEO could help them achieve a more prominent position in the searches and show up organically, or free, in the searches.
It was great meeting with these owners and discussing some of the fundamentals of good SEO including:
There continues to be a great deal of confusion about what constitutes SEO and the delineation between SEO and pay per click. Many of the Denver auto repair dealers had participated in some pay per click programs-with mixed results. At the end of the day, they were most interested in how SEO could help them achieve a more prominent position in the searches and show up organically, or free, in the searches.
It was great meeting with these owners and discussing some of the fundamentals of good SEO including:
- Good site architecture
- Relevant and authoritative copy
- Incoming links that are relevant and authoritative
- Best blogging practices
- Using Social Media to drive traffic
If your associaton or meeting needs a SEO speaker who will teach your members the fundamentals of good SEO please feel free to call me at 303-619-8972
Steve Mertz
SEO Speaker
Tuesday, April 21, 2009
Denver Garden Centers
Timberline Gardens is located here in Arvada, Colorado. Timberline Gardens is one of the premiere Denver Garden Centers. Timberline Gardens did not have much of a web presence and they are getting a badly needed website rewrite along with on page SEO efforts and a full dose of social media to help them in the Google searches.
Timberline Gardens are specialists in native plants and grow their nursery stock right here in Colorado-ensuring that their plants are acclimated to our climate! They have a beautiful facility with all the nursery items you could need for your Denver planting needs. They also have essentials like top soil, gravel and materials for water ponds.
Timberline Gardens are specialists in native plants and grow their nursery stock right here in Colorado-ensuring that their plants are acclimated to our climate! They have a beautiful facility with all the nursery items you could need for your Denver planting needs. They also have essentials like top soil, gravel and materials for water ponds.
Monday, March 30, 2009
SEO Plugins for WordPress
Check out this Mashable article on the 20 best SEO Plugins for WordPress. I'm not familiar with each and every one of these but you can pick and choose. My favorite to date is the All in One SEO Plugin. I love this SEO tool and would be lost without it.
If you blog-SEO is on your radar, or should be and these tools will make your live easier. Thanks to Brett Borders for the heads up!
If you blog-SEO is on your radar, or should be and these tools will make your live easier. Thanks to Brett Borders for the heads up!
Domain Names and SEO
I received a call from a client here in Denver, Colorado. He is in the process of writing a book and was agonizing over just the right domain name. He wants to do a blog and his book is along the lines of abundance. He wanted to know from a SEO perspective if it would be better to use his name or a descriptive domain name with keywords.
From a personal standpoint I like to use domain names that are descriptive of what you do or offer and have a great keyword or two. I say that for a couple of reasons: keywords in your domain will never hurt and hopefully it will keep you on track to the theme of the blog. For example, if my blog title is Denver SEO Speaker-I need to keep with that general theme in order to have a meaningful presence in the searches. Conversely, if my domain name were Steve Mertz I could be all over the board in my writing. The most important thing to remember is to use keyword rich titles in your blog posts and support those titles with unique content that actually uses the keywords and phrases you want to rank for.
Last point-when you have people link to your blog ask them to use descriptive keywords that are relevant to your SEO efforts. There is no substitute for quality inbound links that include your important keywords.
Here is an interesting article and comments from Problogger on How to Choose a Domain Name.
From a personal standpoint I like to use domain names that are descriptive of what you do or offer and have a great keyword or two. I say that for a couple of reasons: keywords in your domain will never hurt and hopefully it will keep you on track to the theme of the blog. For example, if my blog title is Denver SEO Speaker-I need to keep with that general theme in order to have a meaningful presence in the searches. Conversely, if my domain name were Steve Mertz I could be all over the board in my writing. The most important thing to remember is to use keyword rich titles in your blog posts and support those titles with unique content that actually uses the keywords and phrases you want to rank for.
Last point-when you have people link to your blog ask them to use descriptive keywords that are relevant to your SEO efforts. There is no substitute for quality inbound links that include your important keywords.
Here is an interesting article and comments from Problogger on How to Choose a Domain Name.
Monday, December 22, 2008
Google Adwords
When speaking to audiences on Search engine optimization (SEO) the question of AdWords inevitably comes up. Some folks claim that AdWords is SEO... I'm not in that camp but Google AdWords can be a useful tool while you are working on your organic search results.
The New York Times recently had an article talking about marketers honing the focus of search ads. They were interviewing Jessica Jensen of the site Low Impact Living. She says she has not cut back spending on search advertising and says: "I can't stop advertising, so instead I'm spending every dollar and dime efficiently."
She mentions that during last year's holidays, she marketed products such as energy-efficient LED lighting fixtures. This year she's all about products that help cut utility bills-seems to me like we are talking about similar items. While AdWords do allow you to turn on a dime a refocus your marketing efforts; it appears that a good SEO campaign could also help her efforts.
At the end of the day, if she's spending $20,000 a month on AdWords more power to her-so long as she is netting $50,000! Use AdWords correctly and they can help but don't forget about solid SEO strategies that have withstood the test of time.
The New York Times recently had an article talking about marketers honing the focus of search ads. They were interviewing Jessica Jensen of the site Low Impact Living. She says she has not cut back spending on search advertising and says: "I can't stop advertising, so instead I'm spending every dollar and dime efficiently."
She mentions that during last year's holidays, she marketed products such as energy-efficient LED lighting fixtures. This year she's all about products that help cut utility bills-seems to me like we are talking about similar items. While AdWords do allow you to turn on a dime a refocus your marketing efforts; it appears that a good SEO campaign could also help her efforts.
At the end of the day, if she's spending $20,000 a month on AdWords more power to her-so long as she is netting $50,000! Use AdWords correctly and they can help but don't forget about solid SEO strategies that have withstood the test of time.
Wednesday, December 10, 2008
SEO and Social Sites
Here are a few of my favorite social sites to help promote your online presence.
The first is Naymz. This is a good site to make contacts, expand your exposure and reputation management.
The next is LindedIn. A great site for increased exposure and if you are willing to work- a great source for making additional contacts to help build your business.
Another one is Amazon. It's a great place to review books, build community and work on reputation management.
How about Facebook-not just for kids!
Don't forget about the power of YouTube-a great tool for reputation management and SEO search results.
Enjoy!
Steve Mertz Denver SEO Speaker
The first is Naymz. This is a good site to make contacts, expand your exposure and reputation management.
The next is LindedIn. A great site for increased exposure and if you are willing to work- a great source for making additional contacts to help build your business.
Another one is Amazon. It's a great place to review books, build community and work on reputation management.
How about Facebook-not just for kids!
Don't forget about the power of YouTube-a great tool for reputation management and SEO search results.
Enjoy!
Steve Mertz Denver SEO Speaker
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