Denver Auto Repair

I was speaking to some Denver auto repair owners on Tuesday who specialize in Toyota and Lexus auto repair. Yes, even auto repair owners are interested in learning about search engine optimization (SEO) and how it can help them enhance their web presence. Our Denver SEO firm continues to see many small business owners migrate away from the Yellow Pages and stake their claim on the Internet.

There continues to be a great deal of confusion about what constitutes SEO and the delineation between SEO and pay per click. Many of the Denver auto repair dealers had participated in some pay per click programs-with mixed results. At the end of the day, they were most interested in how SEO could help them achieve a more prominent position in the searches and show up organically, or free, in the searches.
It was great meeting with these owners and discussing some of the fundamentals of good SEO including:

• Good site architecture
• Relevant and authoritative copy
• Incoming links that are relevant and authoritative
• Best blogging practices
• Using Social Media to drive traffic

If your associaton or meeting needs a SEO speaker who will teach your members the fundamentals of good SEO please feel free to call me at 303-619-8972

Steve Mertz
SEO Speaker

Blog and Website Optimization

Steve Mertz-SEO speaker is headed to Las Vegas, Nevada on September, 20, 2008. It will be my pleasure to spend the day with National Speakers Association/Las Vegas Chapter. They have asked me to speak on how to increase your presence in a Google search and most importantly-how to turn visitors into customers!
I'll spend some time sharing website optimization tips and website strategies. My expertise is not coding websites but rather how to write for the search engines and potential clients as well. My favorite weapons of choice are blogs. We will talk about how blogs support your online marketing efforts and why I'm such a fan of WordPress.
Social media will also be a topic of discussion. This is not really new news but for some it is and there is a right way to use social media to drive potential customers to your website or blogs.
You do not have to be a member of the Las Vegas Chapter to attend the meeting-so if you are a small business owner and want to learn how to bring your marketing program online...here's your chance!

Steve Mertz
SEO Speaker